Channel Effectiveness
Measure and optimize performance across distribution channels
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Private equity due diligence
Questions our data answers
Channel Performance
Measure performance across channels vs. competitors (e.g., DTC, marketplaces, delivery apps)
Hard-to-reach Channel Performance
Monitor and optimize category performance in hard-to-track channels (Costco, TikTok, Walmart Online)
Brand / Asset Value
Evaluate a brand / asset’s value to a specific retailer or channel (e.g., avg. order size with brand vs. without)
Amazon First-party / Third-party Strategy
Develop insights on first-party vs. third-party selling strategies to maximize profitability and reach
Channel Subscription Features
Quantify the impact of subscription features like “Subscribe & Save” and “Auto-ship” (for select channels, including Amazon)
Our work with clients
Pizza Co
Analysis
Used credit / debit card and e-receipt data to benchmark Pizza Co’s sales, order frequency / value, and delivery channel performance (own distribution network vs. third-party aggregators) against competitors
Results
Drove decision to join a third-party delivery app, leading to ~20% increase in net income and a 5.6% stock price surge
market growth analysismarket growth analysisPyxis platform
Additional case studies
view all case studies
private equity
Pizza Co
A global pizza chain partnered with Pyxis to understand their competitive position and evaluate the financial impact of using third-party delivery apps.
Restaurants
private equity
Restaurant Co
A national restaurant chain engaged Pyxis to uncover the financial value of its loyalty program by bringing together 1P and 3P data.
Restaurants
private equity
Apparel Co
A luxury apparel brand partnered with Pyxis to better understand revenue drivers and customer archetypes to inform their go-forward growth strategy.
Consumer Products

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